3 Assignments 2021-22 Quality Management for Organisational Excellence (UGB262)
UNIVERSITY OF SUNDERLAND
AND
MANAGEMENT DEVELOPMENT INS
3 Assignments 2021-22 Quality Management for Organisational Excellence (UGB262)
UNIVERSITY OF SUNDERLAND
AND
MANAGEMENT DEVELOPMENT INSTITUTE OF SINGAPORE
IN TASHKENT
Course :BA (Hons) in Business & Marketing Management
BA (Hons) in Business & Financial Management
BA (Hons) in Business & Management
Module Code and Title : UGB 262 Quality Management for Organisational
Excellence
Module Leader : Dr Roy Rimington
UK Module leader : Sharp Cooper
Assessment : Individual Assignment
Submission Due Date : 7 Jan 2022
Word Length : 3000 (+/- 10%) words
Weighting within Module : 100%
Assignment Brief
Subject: Individual analysis of the included case study material
Notes:
1.A maximum of 3000 words. You may use tables and diagrams which will not be included
in the word count.
2.The assignment must be presented in a form that complies with the basic conventions of a
report format (see Guide to Basic Study Skills).
3.Students are required to submit their coursework through JIRA. Only assessments
submitted through JIRA will be marked. Any other submission including submission to your
study centre in hard copy will be treated as a non-submission. If your centre supports
Turnitin©, a copy of your Turnitin© originality report must be submitted in conjunction with
your assignment.
2021-22 Quality Management for Organisational Excellence (UGB262)
Assessment Your work will be assessed against the following criteria:
1.Knowledge – Your work should show knowledge of the module content.
2.Understanding – Your report should demonstrate an understanding of UGB 262 Quality
Management for Organisational Excellence.
3.Insight – Your report should show an ability to analyse the ‘case study’ in the light of the
module content and your own reading.
4.Clarity – Your report should be well structured and clearly presented.
Notes:
1.The assignment must be presented in a form that complies with the basic conventions of a
report format (see Guide to Basic Study Skills).
2.Word count – 3000 words
Assignment Guidance Notes:
Business Report Structure.
Size 12 font, spacing 1.5, include word count at the end of the report.
Report Presentation
• Front Sheet – Name / Student Number / Programme / Module / Date / Workshop Tutor
Name
• Table of Contents
• Introduction
• Main Body of Report – Analysis of theory and practice related to this ‘case study’
• Conclusion and Recommendations
• Appendix – not included in word count
General guidance and typical distribution of word count would be:
Introduction – 250 words
Main body analysis – 2000
Conclusion and Recommendations – 750 (collective)
2021-22 Quality Management for Organisational Excellence (UGB262)
Assignment
You are the newly appointed Quality Manager of a company called CookWell Kitchen
Appliances, whose products mainly include Refrigerators, Microwave ovens, Food Processors
and Coffee Making machines. The company designs and manufacturers these products, with
all materials and components supplied by external vendors.
You have been asked by the Senior Management Team to prepare a 3000-word report to
explain how you would introduce a company-wide quality improvement strategy for
Organisational Excellence.
This improvement strategy should include aspects such as Total Quality Management, Quality
Assurance, Quality Control, Reliability, Product Safety, Cost and Customer focus implications
for CookWell Kitchen Appliances.
Your assignment report should consist of:
1. An introduction which explains the focus of the assignment.
2. The main body of the text where you develop and explain how you would introduce a
company-wide quality improvement strategy in CookWell Kitchen Appliances in line
with the stipulations above.
3. A conclusion briefly reiterating the focus of the assignment and summarising the
improvements you have identified.
Company Overview
CookWell Kitchen Appliance products mainly include. Refrigerators, Microwave ovens, Food
Processors and Coffee Making machines. The company designs and manufacturers these
products, with all materials and components supplied by external vendors.
There appears to be little liaison and communication between the Design division and
Manufacturing on new product design and ongoing product improvements. Also, high levels
of defects from suppliers are found at goods inwards inspection. There exists an attitude in the
company that Quality should inspected into Products and Services, and Operators simply carry
out only assembly tasks assigned to them.
As a result, there are many customer complaints being raised, with possible loss of customers.
Failure costs have increased significantly. Staff turnover is high because of lack of leadership,
training opportunities, recognition of improvement ideas, and lack of clear guidelines and
procedures
Further examination reveals inadequate assessment of suppliers, lack of instructional
operational procedures, low competency levels of operators, new product designs rushed into
the marketplace. There are no internal audits or management reviews of the Quality
Management System (QMS) undertaken. The company is facing strong competition in the
marketplace, its sales are reducing and its operating costs are increasing.
END OF ASSIGNMENT
2021-22 Quality Management for Organisational Excellence (UGB262) Page 4 of 6
The criteria for grading the assignment will be:
The assignment will be graded for individuals on the basis of the specific criteria outlined in the Generic Assessment Criteria (Undergraduate) on
the following page.
Note:
The “Presentation” element of the Generic Assessment Criteria (Undergraduate) will also be used (additional to the above assignment guidance
notes) to assess the report structure.
Refer to the ENG Telecom Smart company case study (below) for this assignment:
Categories
Grade Relevance Knowledge Analysis Argument and Structure Critical Evaluation Presentation Reference to Literature
P
a
ss
86 –
100%
The work examined is exemplary and provides clear evidence of a complete grasp of the knowledge, understanding and skills appropriate to the Level of the qualification. There is
also ample excellent evidence showing that all the learning outcomes and responsibilities appropriate to that Level are fully satisfied. At this level it is expected that the work will be
exemplary in all the categories cited above. It will demonstrate a particularly compelling evaluation, originality, and elegance of argument, interpretation or discourse.
76-85% The work examined is outstanding and demonstrates comprehensive knowledge, understanding and skills appropriate to the Level of the qualification. There is also excellent
evidence showing that all the learning outcomes and responsibilities appropriate to that level are fully satisfied. At this level it is expected that the work will be outstanding in the
majority of the categories cited above or by demonstrating particularly compelling evaluation and elegance of argument, interpretation or discourse.
70 – 75%
The work examined is excellent and is evidence of comprehensive knowledge, understanding and skills appropriate to the Level of the qualification. There is also excellent evidence
showing that all the learning outcomes and responsibilities appropriate to that level are satisfied At this level it is expected that the work will be excellent in the majority of the
categories cited above or by demonstrating particularly compelling evaluation and elegance of argument, interpretation or discourse.
60 – 69%
Directly relevant to
the requirements of
the assessment
A substantial
knowledge of
relevant material,
showing a clear
grasp of themes,
questions and issues
therein
Good analysis,
clear and orderly
Generally coherent and
logically structured, using an
appropriate mode of
argument and/or theoretical
mode(s)
May contain some
distinctive or
independent thinking;
may begin to formulate
an independent
position in relation to
theory and/or practice.
Well written, with
standard spelling and
grammar, in a
readable style with
acceptable format
Critical appraisal of up-to-
date and/or appropriate
literature. Recognition of
different perspectives. Very
good use of source material.
Uses a range of sources
2021-22 Quality Management for Organisational Excellence (UGB262) Page 5 of 6
50 – 59%
Some attempt to
address the
requirements of the
assessment: may
drift away from this
in less focused
passages
Adequate knowledge
of a fair range of
relevant material,
with intermittent
evidence of an
appreciation of its
significance
Some analytical
treatment, but
may be prone to
description, or to
narrative, which
lacks clear
analytical purpose
Some attempt to construct a
coherent argument, but may
suffer loss of focus and
consistency, with issues at
stake stated only vaguely, or
theoretical mode(s) couched
in simplistic terms
Sound work which
expresses a coherent
position only in broad
terms and in uncritical
conformity to one or
more standard views of
the topic
Competently written,
with only minor
lapses from standard
grammar, with
acceptable format
Uses a variety of literature
which includes some recent
texts and/or appropriate
literature, though not
necessarily including a
substantive amount beyond
library texts. Competent use
of source material.
40 – 49% Some correlation
with the
requirements of the
assessment but
there is a significant
degree of
irrelevance
Basic understanding
of the subject but
addressing a limited
range of material
Largely descriptive
or narrative, with
little evidence of
analysis
A basic argument is evident,
but mainly supported by
assertion and there may be
a lack of clarity and
coherence
Some evidence of a
view starting to be
formed but mainly
derivative.
A simple basic style
but with significant
deficiencies in
expression or format
that may pose
obstacles for the
reader
Some up-to-date and/or
appropriate literature used.
Goes beyond the material
tutor has provided. Limited
use of sources to support a
point. Weak use of source
material.
F
a
il
35 – 39% Relevance to the
requirements of the
assessment may be
very intermittent,
and may be reduced
to its vaguest and
least challenging
terms
A limited
understanding of a
narrow range of
material
Heavy dependence
on description,
and/or on
paraphrase, is
common
Little evidence of coherent
argument: lacks
development and may be
repetitive or thin
Almost wholly
derivative: the writer’s
contribution rarely goes
beyond simplifying
paraphrase
Numerous
deficiencies in
expression and
presentation; the
writer may achieve
clarity (if at all) only
by using a simplistic
or repetitious style
Barely adequate use of
literature. Over reliance on
material provided by the
tutor.
The evidence provided shows that the majority of the learning outcomes and responsibilities appropriate to that Level are satisfied – for compensation consideration.
30 – 34%
The work examined provides insufficient evidence of the knowledge, understanding and skills appropriate to the Level of the qualification. The evidence provided shows that some of
the learning outcomes and responsibilities appropriate to that Level are satisfied. The work will be weak in some of the indicators.
15-29% The work examined is unacceptable and provides little evidence of the knowledge, understanding and skills appropriate to the Level of the qualification. The evidence shows that few
of the learning outcomes and responsibilities appropriate to that Level are satisfied. The work will be weak in several of the indicators.
0-14% The work examined is unacceptable and provides almost no evidence of the knowledge, understanding and skills appropriate to the Level of the qualification. The evidence fails to
show that any of the learning outcomes and responsibilities appropriate to that Level are satisfied. The work will be weak in the majority or all of the indicators.
2021-22 Quality Management for Organisational Excellence (UGB262) Page 6 of 6
